Iyer said in the jurisdiction decision that Facebook offered sponsored stories to advertisers. The upshot was the return of the case to the B.C. Supreme Court's jurisdiction to determine the privacy claims under Manitoba's and Newfoundland and Labrador's privacy statutes. Facebook appealed and lost, then appealed to the Supreme Court of Canada, where the company challenged the B.C. The case started in 2012, and Douez managed to get it certified in B.C. "The court also accepted the plaintiff's arguments that Facebook's 'Terms of Use' did not allow Facebook to feature class members in advertisements."įacebook argued that California is the correct legal jurisdiction to hear the case. "The court accepted the plaintiff's arguments that under the Privacy Act the burden is on the defendant to prove a plaintiff's consent to be featured in an advertisement," Rhone said. Any reward would be split among class members after lawyers have taken their cut.ĭouez is the representative claimant in the case, meaning the case falls under her name as a proxy for all those potentially affected by the litigation. Now, said plaintiff's lawyer Chris Rhone, the court has to decide on damages.ĭeborah Louise Douez seeks various damages between $830 million and $2.1 billion. used class members' names and images in its advertising program, Sponsored Stories, without their consent, contrary to the privacy laws of B.C., Saskatchewan, Manitoba, and Newfoundland and Labrador. "Facebook's use of class members' likenesses was for a purpose prohibited by the four privacy statutes." "Members of the class did not expressly or impliedly consent to Facebook's use of their likenesses in sponsored stories," Iyer said. Supreme Court has jurisdiction to hear a class-action suit against Facebook alleging the social media giant inappropriately used users' profiles to sponsor advertising. Justice Nitya Iyer ruled on June 2 that B.C. Were the privacy rights of Canadians in four provinces violated when Facebook allegedly used users' profiles in sponsored stories advertising?
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